Creative Resume.

ASSIGNMENT 4- PSA

International PSA

Idea: Domestic violence, couple, reflect.
Concept: A husband brutally beat up the wife. The son show the reflection of the father through the mirror.
Rationale: This PSA highlight that how a brutal person should picture himself when he brutally beats his wife or others.



Local PSA

Idea: Child, children abuse, toy
Concept: A set of family toy, the child toy being love and cherish by the parent but it is actually the victim of child abuse that wanting to feel the love.
Rationale: A child that being abuse will choose to express their feeling through their toys and in this PSA the child wants to be love by her parent not abuse by them.

Assignment 3- TVC Reviews

International TVC ads

The idea:  Clean, stylish and memorable

Concept:  The painter drew the giant human face painting and a group of people shaped few hair styles that young adult preferred nowadays

Rationale: The ad manage to catch my attention.   The ad did portray that Shiseido hair styling cream are suitable for any kind of hair style that the users wish for.  The agency use a simple and easy props which are drawing and a group of people to make it an interesting and memorable ad.

Local TVC Ads

The idea:  Express yourself, Romantic, Date

Concept:  On a date, the boyfriend try to express himself using Corntoz by acting like a Count Dracula.  The girlfriend express herself scarier until the boyfriend fainted.

Rationale: When people eat Corntoz they will express themselves.  They will show their inner personality.    

Assignment 2

Adore-Paramore

I don't mean to run.
But every time you come around, 
I feel more alive, than ever.
And I guess it's too much, 
Maybe we're too young.
And I don't even know what's real, 
But I know I never... 

Wanted anything so bad, 
I've never wanted anyone so bad.

If I let you love me, 
Be the one adored.
Would you go all the way, 
Be the one I'm looking for.
If I let you love me (If I Say), 
Be the one adored (It's OK).
Would you go all the way (You can stay), 
Be the one I'm looking for.

Help me come back down, 
From high above the clouds.
You know I'm suffocating, But I blame this town, 
Why do I deny.
The things that burn inside, 
Down deep I'm barely breathing.
But you just see a smile.

And I don't wanna let this go, 
Really I just want to know.

If I let you love me, 
Be the one adored.
Would you go all the way, 
Be the one I'm looking for.
If I let you love me (If I Say), 
Be the one adored (It's OK).
Would you go all the way (You can stay), 
Be the one I'm looking for.

If I let you love me, 
Be the one adored.
Would you go all the way, 
Be the one I'm looking for (x2).

If I let you love me (If I Say), 
See the one adored (It's OK).
Would you go all the way (You can stay), 
Be the one I'm looking for.

What a genius way to express feelings through song lyrics.  The wording are crafted creatively by Hayley William.

U go girl!

Speaking of creative person, I don't even let my mind wonder for another minutes.  Frankly, I really adore this girl since she have the girl power to be the lead singer for a popular rock band from America which is the PARAMORE.  She is Hayley Nichole Williams or famously known as Hayley William. 

Hayley had been brought up in broken family and had a rough childhood.  As a kid, she had been extremely bullied until reaching to stage where she have to be home schooled.  Despite bad beginning in life, Hayley have a great career and she is well-known to rock band lovers like myself.  At first glance she seem like a regular normal person but hear me, Hayley William is much more than that.  She can creatively write songs and basically she is not just a singer she is super energetic singer in Paramore.   

my friends and I after the Paramore's concert live in KL ;)

I personally can't wait for Paramore's 4th album that will soon be launch in April.  Currently the band had released 2 new singles from the new album and already being a chart topper and get million hits in Youtube.  Hayley's creative work lights up Paramore.  People will admire her through her work.  Besides that, Hayley also had been nominated and won herself few awards such as Sexiest Female Front Singer.

HAYLEYYYYYY! <3

LATEST SINGLES FROM PARAMORE :)))))))))

                                                                                 Now- Paramore

                

                  Still Into You- Paramore

Assignment 1

Doing business without advertising is like winking at a girl in the dark.  You know what you are doing, but nobody else does.  It is also consider similar to this situation where a person admiring Picasso's art work with eyes close.  Does you think that Picasso will be a famous artist if everyone admiring his work with close eyes? Well, i don't think so.

Picasso's Blue  Painting

People are born to see beautiful things and to love such creation.  Advertising is a form of art. Advertising helps business in grabbing the customer's attention of what to see, what to notice and what to be adore.  Without the existence of advertising, will cause the business to have less opportunity in expending their business.

Apart from that, advertising agency have the duties to develop a strong advertising campaign.  The agency can make ads as they pleased and but they must remember to put the main elements which are to fulfill the advertiser's wishes for the campaign and to attract the right target market to achieve.  Advertising agency should get rid of ‘syok sendiri’ attitude.